The September 1, 2006 issue of Business 2.0 caught my eye last week in Barnes & Noble. The cover headline is “Blogging for Dollars” and a quick flip through the magazine made me want to read it. Unfortunately, it was late and my companions were ready to leave, so I was glad the next morning to find the full-text article available online.

Since this is a business magazine, the focus of the article is on the “facts and figures” aspect of blogging. Though they only talk about a few specific bloggers, they paint a picture of bigger trends. They don’t gloss over the work involved in blogging, but highlight the potential.

If you’re already blogging, read the article if you need a shot of motivation. If you’re not blogging, it might be a useful analysis of the current blogging landscape that will help you decide whether it’s time to jump in.